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Why Terpenes Matter More Than THC: Insights from Award-Winning Budtender Tracy Martinez

Too often, cannabis shoppers chase the highest THC percentage thinking it’s the ultimate measure of potency. But as Tracy Martinez, two-time nominee for Budtender of the Year at Dark Matter in Sunland Park, explains — it’s terpenes and individual body chemistry that truly determine how a product will affect you. Education Over Hype: Matching Products

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Top Cannabis Picks from Award-Winning Budtender Tracy Martinez — Plus a Vision for Smarter Wellness Tech

At Dark Matter Dispensary in Sunland Park, New Mexico, patients don’t just walk away with cannabis—they walk away informed. Tracy Martinez, the award-winning budtender behind that experience, recently shared some of her favorite brands, and a dream for the future of dispensary education. Tracy’s Favorite Cannabis Brands to Watch in New Mexico If you’re shopping

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Meet Tracy Martinez: Award-Winning Budtender and Advocate for Cannabis Education

When you walk into Dark Matter Dispensary in Sunland Park, NM, there’s a good chance you’ll be helped by Tracy Martinez, a two-time nominee—and last year’s winner—of Budtender of the Year by SE Magazine. A Recognition That Means More Than a Trophy In 2023, Tracy was honored with the Budtender of the Year award, and

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Why Vibe Matters: How Dark Matter Dispensary Creates a Welcoming Community in Sunland Park

Not all dispensaries are created equal. For visitors stepping into Dark Matter Dispensary in Sunland Park, New Mexico, the experience is more than a transaction—it’s a vibe. A welcoming one. An unforgettable one. A Dispensary That Feels Like Cheers When asked to describe the energy at Dark Matter, Tracy Martinez smiles and puts it simply:

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How to Choose Cannabis Products Safely: A Guide for First-Time Consumers from Dark Matter Dispensary

At Dark Matter Dispensary in Sunland Park, NM, education isn’t just encouraged—it’s a core part of the customer experience. For Tracy Martinez, a dedicated retail manager and educator, that means guiding every visitor, especially first-timers, toward safe and informed choices when exploring natural wellness solutions. Start with the Why: What Are You Hoping to Achieve?

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Educating Through Experience: A Dispensary Manager’s Insight on Natural Wellness in Southern New Mexico

At Dark Matter Dispensary in Sunland Park, New Mexico, the focus goes beyond simply selling products—it’s about creating a safe, welcoming, and educational experience for every customer. We recently spoke with Tracy Martinez, a passionate educator and retail manager at Dark Matter, to understand how this unique dispensary is setting a new standard in health

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Events That Help You Discover the Best Cannabis in New Mexico

If you’re visiting or just getting into cannabis, don’t miss these two landmark events: Best in Grass New to New Mexico, this cannabis event allows everyday consumers to buy judge kits from multiple participating  brands at partner retailers  and sample a variety of products that have already passed rigorous compliance testing. Categories include everything from

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Cannabis Events in Santa Fe, New Mexico: Best in Grass and 420 Highlights with First Crop

Discover the Most Exciting Cannabis Events Happening in New Mexico As cannabis culture continues to grow in New Mexico, Santa Fe stands out as a central hub for premium events, high-quality products, and innovative wellness-focused cannabis brands. First Crop New Mexico is at the forefront of this movement, helping to shape the future of cannabis

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Discover the Best in Grass 2025: New Mexico’s Newest Cannabis Competition

First Crop New Mexico is proud to be participating in the Best in Grass competition, a statewide cannabis judging event that’s already underway and generating buzz across dispensaries and consumer circles. With judging open through April 27th, now is the perfect time to explore what makes this event and First Crop’s presence in it so

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